New Owner Taking the Reins of Equine Affaire

On the heels of celebrating its 25th year in Ohio at the event in Columbus last April Equine Affaire has just reached yet another major milestone—the sale of the company.  As of June 1st Eugenia Snyder, Equine Affaire’s founder and President announced her retirement and transition of the ownership and management of Equine Affaire, Inc. to the company’s Vice President and Executive Producer, Coagi Long.

“When I initially began work on the first Equine Affaire back in 1993, the show was nothing more than a ‘good idea,’” Eugenia Snyder explained. The idea for an event that would bring all facets of the horse industry together in an education-oriented, noncompetitive environment was soon enthusiastically embraced by horse people and horse businesses alike, and Equine Affaire quickly evolved into a multi-faceted, must-attend show serving the horse community.”

Today, Equine Affaire enjoys a solid reputation and place in the horse industry thanks to the participation and support of countless clinicians, presenters, performers, farm owners, associations, organizations, retailers, manufacturers, sponsors, and horse people from all walks of equestrian life.

“For the past 26 years it has been my sincere pleasure to work with countless individuals and organizations on the 57 events produced since 1994,” Eugenia continued. “I am very proud of what we have accomplished together and will always feel deeply indebted to everyone who has supported the educational mission of Equine Affaire through their participation.”

“Though I will truly miss being involved in Equine Affaire and working with the many wonderful people who participate in and attend the events, I am very excited to see how both the company and events evolve in the future under Coagi’s leadership,” Eugenia said. “Coagi Long has been with Equine Affaire for nearly 15 years, and her extensive event production and management experience make her uniquely qualified for her new role as the President and owner of Equine Affaire, Inc. Given her long-time involvement in the company, extensive skills, demonstrated dedication, and significant experience serving as the Executive Producer at recent events, I expect that the transition in ownership of Equine Affaire, Inc. will be seamless.”

“It is a privilege to take the reins and carry Equine Affaire forward as we continue to produce the nation’s premiere equine expositions and equestrian gatherings for which we have become known,” shared Coagi. “Not only is this a new chapter for Equine Affaire, but also a celebration as we reflect upon all that has been accomplished over the past 26 years both as a company and a cornerstone in the industry.”

At this time, no major changes in the company’s direction or events are on the immediate horizon. The upcoming Equine Affaires in Massachusetts and Ohio will take place November 8-11, 2018, and April 11-14. 2019.

“I am leaving the company that I created in 1993 and my many wonderful friends at Equine Affaire with a wealth of happy memories and total confidence that Equine Affaire will flourish in the years ahead,” Eugenia remarked. “I have so much to be thankful for and I expect that Equine Affaire will continue to be an asset to horse people and the horse community alike. In the meantime, I am ‘headed out to pasture’ for some rest and recreation—seeking some tall grass, the company of good herd mates, and a great place to roll and take in the view. Spend enough time with horses and you inevitably end up looking at things from their perspective!”