Justin® Creates New Women’s Boot Exclusively For SmartPak

SmartPak has teamed up with Justin® Boots and is excited to reveal the Justin Women’s Q-Crepe Boot made exclusively for SmartPak.  With 136 years of experience making western footwear, Justin understands the style, performance and comfort needs of today’s riders.

This exclusive boot is handcrafted in the USA using only the highest quality materials, backed by the trusted name of the Justin brand. “We traveled down to Justin headquarters in Texas, and worked alongside the experts to construct this particular boot,” said Rebecca Goss, SmartPak’s Vice President of Western and Business Development. “We personally picked the leathers, from top to bottom, based on what customers have told us they like and were looking for in a boot. We believe that this boot is the definition of unbeatable comfort and unmatched performance at a great price.”

This boot offers a “stirrup-friendly” Q-Crepe outsole, which provides long-lasting comfort in and out of the saddle.  The Grip-on-Demand™ technology provides riders with enhanced control in the stirrup and improved traction on any surface without the bulk and weight of a traditional crepe sole. Additional features include a nailed-on base block heel and a wide square toe profile. These boots look as great as they feel, because they come in a gorgeous blue American cowhide shaft with detailed stitching and a rich tan vintage goat foot.

SmartPak and Justin are both corporate partners of the American Quarter Horse Association (AQHA). Justin Boots are the Official Western Boot of the AQHA. SmartPak is also proud to be the official joint supplement provider and the official supplement feeding system of AQHA. Through the corporate partnership, SmartPak is able to provide benefits on other AQHA corporate partner’s products, like Justin Boots. By shopping at SmartPak, AQHA members receive a 5% discount on their orders.

Justin® Boot Company has been handcrafting western footwear in the U.S. since 1879. They offer an extensive line of durable, comfortable, and authentic western footwear for men, women, and kids. SmartPak also offers a wide collection of the Justin boots, including the Remuda and Q-Crepe lines, both part of the AQHA lifestyle collection, the classic Bent Rail Collection, the timeless Stampede Collection, and the trendy Gypsy Collection.

Justin Boots are backed by SmartPak’s 100% Happiness Guarantee, and like all sized items, they’ll automatically come with Free Return Shipping.  The new Justin Boots can be ordered at www.SmartPak.com or 1-800-461-8898, where free ground shipping is available on all orders over $75.

About SmartPak
From the feed room to the tack room, SmartPak offers innovative solutions to help riders take great care of their horses. SmartPak was founded in 1999 with the introduction of the patented SmartPak supplement feeding system. The revolutionary, daily dose SmartPaks are custom-made for your horse, individually labeled and sealed for freshness. With the success of this simple and convenient feeding system, SmartPak has continued to expand its offering of quality products, including its own line of more than 55 supplement formulas called SmartSupplements, and a wide variety of tack, equipment, and supplies. The company has grown rapidly each year and is now the largest retailer of equestrian products in the United States. SmartPak’s success has been powered by a passion for delivering an unbeatable customer experience, and the company has been recognized with a Bizrate Circle of Excellence award as well as an “Elite” rating from STELLAService. A nine-time Inc. 500/5000 honoree, SmartPak is the only equine company ever named to the Inc. 500 list.

Justin Brands, Inc.
Justin Brands, Inc., the recognized leader in Western footwear, is a Berkshire Hathaway corporation (NYSE: BRKa) and its divisions include Justin® Boots, Tony Lama® Boots, Nocona® Boots, Chippewa® Boots and Justin Original Workboots®. The family of brands boasts a rich 136-year-old heritage that values quality, handcrafted-leather products.  The company actively supports the PRCA and related events and strives to align itself with the western lifestyle through product offerings and events. Justin Brands has also extended its tradition of quality into other lines that tout the same quality, just geared for a non-western industry.