Ariat International, the global leader in innovative equestrian footwear and apparel has launched a new all-weather English Country collection of women’s boots for Fall 2015.
“The Ariat Country collection is born from our equestrian heritage both here and in Europe,” says Liz Bradley, vice president of global marketing at Ariat International. “We’ve had a strong presence in England for over 20 years, and we understand true country living. Our new country line combines European equestrian fashion with premium waterproof leathers and a slip-resisting outsole for exceptional performance in all weather conditions.”
Three new women’s styles feature GORE-TEX® waterproof construction for dry, warm comfort. Ariat’s new ATS® Pro technology delivers outstanding cushioning and support for all day wear. Ariat’s durable Duratread™ outsole provides superior traction in wet and muddy conditions. Beautiful waterproof leathers and equestrian country styling make this collection ideal for outdoor living in inclement weather.
“Ariat has a long legacy of making authentic equestrian boots for the European market,” says Holly Andrews-Kramer, director global English footwear for Ariat International. “Our inspiration for this collection was European country living. These enduring country styles are designed for walking through the English countryside or the streets of New York.”
Availability
Ariat Country includes the Braemar GTX, a beautiful tall boot with topline elastic gusset and drawstring toggle for calf adjustability; the Bryn GTX, a stylish mid-height waterproof boot, ideal for moderate temperatures and the Berwick GTX, a tall boot with Thinsulate™ insulation, full length back zip and front lace system for easy wear in cold climates.
Ariat line launches in stores in September 2015; it will be introduced to buyers at the FFaNY trade show in New York in December 2014 and at FN Platform in Las Vegas in February 2015.
About Ariat International, Inc.
Ariat International, Inc. is the leading manufacturer of innovative performance equestrian footwear and apparel. Featuring a patented technology designed to deliver stability, durability and comfort, Ariat pioneered the application of advanced athletic shoe technology into English riding boots and authentic Western boots. Ariat products are sold in a network of retail outlets throughout the world.
For more information about Ariat products or for the Ariat retailer nearest you, contact Ariat at 800.899.8141 or visit www.ariat.com, https://www.facebook.com/AriatInternational and https://twitter.com/Ariat