AQHA Expands Support of PRCA
PRCA Photo by Phil Doyle, courtesy AQHA
The American Quarter Horse Association adds new awards recognizing top American Quarter Horses in professional rodeo.
Success in the sport of rodeo doesn’t fall only on cowboys and cowgirls. Their horses play just as big of a factor when they enter the arena. The Nutrena Horse of the Year Awards, presented by the American Quarter Horse Association, provides recognition to ProRodeo’s top timed-event horses, and AQHA is building on this recognition.
Debuting in December, social media followers will select the Nutrena Horse of the Year Fan Favorite, presented by AQHA. The contest features the seven outstanding registered American Quarter Horses who were named 2022 Horse of the Year in each of the PRCA and Women’s Professional Rodeo Association’s timed-event categories. The winner – announced after January 1, 2023 – will earn $5,000 and the title of ProRodeo’s favorite timed-event horse.
“PRCA proudly works with over 36 brands across the country bringing each partner a unique ROI,” said PRCA Chief Executive Officer Tom Glause. “Join our elite group of brands and reach deep into the western lifestyle through our professional cowboys and their fans.”
The expansion of the partnership includes the addition of the AQHA Horse of the Quarter Award. Registered American Quarter Horses will be nominated each quarter by PRCA announcers. A committee will select the Horse of the Quarter, with the winner receiving a $1,000 gas card, courtesy of PRCA.
“The American Quarter Horse is well known for versatility and athleticism, two traits that lend well to rodeo,” said Karl Stressman, AQHA chief executive officer. “Our goal is to recognize talented American Quarter Horses and their accomplishments in the rodeo arena.”
